Creating catalogs the “old-fashioned” way can be difficult and time consuming. For a quick and easier method, use digital catalog software. Such software makes catalog creation easier than ever, and offers features print catalogs simply can’t match. Let’s take a look at some of the many benefits of digital catalog software:
Customers Love It
Increase your client base and expose your brand to a global audience when you opt for digital catalog software. Unlike print versions where customers have to fill out forms to mail, digital catalogs allow them to pick and choose products as they browse. Customers can make purchases instantly and share their favorite items with others via social media tools. That’s right–another benefit digital catalog software has over print is the ability to add social media buttons, making it easy for customers to share their favorites. This provides optimal brand exposure and can easily expand customer base. After all, people love product recommendations, and are much more likely to buy from a company a friend, family member or co-worker can’t stop raving about.
Easy to Use
Digital catalog software is easy to use, even for the less tech-savvy among us. You and your design team can easily share tasks, create content and otherwise edit a digital catalog as needed. Save money on printing catalogs each month and instead use digital catalog software to add new products, remove out-of-stock or unpopular items, and much more.
Exposure
As mentioned above, using digital catalog software makes it easy to expose your brand to a global audience. Even a print catalog with an impressive circulation can’t catch its digital cousin, as digital versions are available anytime, to anyone in the world. Print catalogs cannot reach a worldwide audience, unless you feel like paying through the proverbial nose for international shipping fees. Using digital catalog software is therefore a way to save money in addition to increasing brand awareness, as you won’t have to pay for catalog printing and distribution each month or so.
Additional Features
Besides adding social media buttons to your catalog and editing it as you please, digital catalog software allows you to add numerous additional features enticing to customers. Create rich, digestible content related to your business and share it with your customers as desired. Create original blogs and articles with tips and other fun information relating to your product or service, or anything else you like. Experiment with cutting-edge tools that allow you to create visually stunning, content-rich catalog that customers will love.
Environmentally Friendly
Another benefit of using digital catalog software is how environmentally friendly they are. Save money and contribute to a greener planet by going to the digital route, and join other companies looking to reduce their carbon footprint. “Green” companies are especially popular, and environmentally conscious consumers are always going to pick the eco-friendly option. You’ll feel better about your contribution to the planet, and so will your customers.
These are just some of the many reasons to go with digital catalog software. The benefits are innumerable, and you’ll no doubt wonder why you stuck with print versions for so long. Provide your company with the exposure it deserves, make life easier for customers, and save a whole lot of money over time. Try digital catalog software today. You won’t be sorry.
To learn how Ceros catalog software can benefit your business, please contact the company today.
